TTA at SXSW: The (Un)Official Schedule

TTA is headed to Austin on Wednesday, March 16th to catch the tail end of SXSW. We would love to see you! Reach out to us if you would like to meet up anytime between late Wednesday and Sunday!

 

We’re loading up the TTA tour bus with tagging playlists, iLok dongles and our virtual reality spreadsheet goggles. Austin here we come!

 

We’ll be trying to see as much as we can while we’re there, but most importantly we want to catch any and all of our former, present, or future friends and clients who want to chat over coffee and drinks about the current state of music metadata!

 

Here’s the schedule of events that caught our eye, and where you might be able to bump into us:

Wednesday

The Evolution of Modern Music Distribution – 6:00pm – 7:00pm

(Online Event)

We’ll still be settling into our Air BnB Wednesday evening, but we wouldn’t want to miss this presentation by The Orchard talking about modern music distro. Then it’s out to the city to catch some music!

 

Thursday

The Future of Music Discovery – 10:00am – 11:00am

Austin Convention Center, Room 12AB

This one has our name all over it! It will be interesting hearing about music discovery from the perspective of the podcasting industry, with maybe some interesting takeaways for film and trailer music search. Pour us a cuppa!

 

Alternative Payment Models in Music – 10:00am – 11:00am

Austin Convention Center, Room 13AB

Since it’s next door, we might also try to sneak a preview of this talk on the future of cashflow in the music world (at least between refills).

 

Featured Session: Music & Visual Arts: How Far Can Merging Go? – 11:30am – 12:30pm

Austin Convention Center, Ballroom D

We’re not sure what to expect from this one, but being from the world of music and film it certainly caught our eye!

 

LGBTQ+ in Music Meet Up – 2:30pm – 3:30pm

Hilton Austin Downtown, Room 408

You didn’t think we were straight, did you!?

We’re definitely showing up for this one.

 

Data and Music Meet Up – 4:00pm – 5:00pm

Hilton Austin Downtown, Room 408

It must be fate that they put the music and data meetup in the same room immediately after the LGBTQ+ meetup. Our people!

 

Friday

Featured Session: One Year Later: How NFTs Are Changing The World – 10:00am – 11:00am

Austin Convention Center, Ballroom D

We’d be lying if we said we haven’t been following the crypto world closely over the last year. This is one of several events at this time slot we’re considering attending.

 

Is a War Between Labels and Publishers Coming? – 10:00am – 11:00am

Austin Convention Center, Room 13AB

Sounds spicy! We want to know!

 

Disability: Is the Future of Music Accessible? – 11:30am – 12:30pm

Austin Convention Center, Room 13AB

The Internet can be a great equalizer when it comes to accessibility, and we will be interested to consider the ways we can help shape music search in ways that are accessible to all.

 

The Music Landscape for Ad Agencies + Brands – 2:30pm – 3:30pm

Austin Convention Center, Room 15

We will likely try to peek our heads in to see how modern music search looks directly from the perspective of those doing the licensing.

 

Project Traction: Fighting the Gender Gap in Music – 4:00pm – 5:00pm

Austin Convention Center, Room 17AB

It should be obvious at this point where TTA stands on the matter of femme and non-binary people working in the music industry—we will definitely be curious to check this presentation out!

 

Saturday

Featured Session: What’s Your Life’s Soundtrack? How Music Creates the Score to Our Lives – 10:00am – 11:00am

Austin Convention Center, Ballroom D

We’ll round out our stay with a nice reflective session on the importance of music as a whole for our identity and life, and see what else gets scheduled for later in the day.

 

Are you going to any of the events above? We would love to see you! Reach out to us if you would like to meet up anytime between late Wednesday and Sunday!

 

 

See you there!

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